Retail Media Platforms
An organized directory of retail media platforms and the technology that powers them. Platforms are grouped by category to make the landscape easier to navigate.
Major Global
Large-scale retail media platforms with significant multi-market or dominant presence.
Alibaba Group advertising platform covering Taobao, Tmall, and related inventory.
One of the largest retail media platforms globally.
bol.com’s retail media offering for brands and sellers across the Netherlands and Belgium.
Costco’s member-first retail media platform across Costco.com and off-site performance ads.
Coupang’s self-serve marketplace advertising for sellers and brands on Coupang.com.
Retail media solutions across the eBay marketplace.
Advertising platform for sellers on the Etsy marketplace.
Sam’s Club retail media network, aligned with Walmart’s broader ad business.
Shopee’s official marketing site for seller and brand ads across search, product, brand, live, and off-platform placements.
Mercado Libre’s commerce media platform across Latin American marketplaces.
Flipkart marketplace advertising for sellers and brands in India.
Hepsiburada's retail media offering for brands and sellers on Turkey's leading marketplace.
JD.com’s official retail media and digital marketing platform (京准通) for on-site and off-site campaigns in China.
Lazada’s official advertiser site for on-platform sponsored search, discovery, brand and display, plus off-platform media.
Magazine Luiza’s commerce media platform for sellers and brands on Magalu marketplaces.
noon’s marketplace advertising platform across the UAE, Saudi Arabia, and Egypt.
OTTO’s retail media unit in Germany, selling sponsored product and display ads on otto.de plus off-site, CTV, DOOH and package inserts.
Target’s retail media network and platform.
South Africa's leading marketplace retail media offering, with sponsored products and display for brands and sellers.
Trendyol's marketing arm for sellers and brands: on-site product ads, influencer packages and Meta collaborative ads.
Walmart’s full-funnel retail media platform.
Grocery & CPG
Grocery-focused retail media platforms from around the world.
Retail media network for Albertsons and its banner stores.
Retail media solutions across Ahold Delhaize banners.
ASDA’s retail media network in the UK, run with SMG.
Coles’ retail media platform in Australia.
Retail media network for Cencosud banners across Chile, Colombia, Argentina, Peru, and Brazil.
Carrefour’s retail media offering for brands buying shopper audiences across Carrefour banners.
Cdiscount’s in-house retail media platform (C.A.R.S.) for brands and marketplace sellers in France.
DFI Retail Group retail media arm across Wellcome, Mannings, 7-Eleven Asia banners, and yuu.
Retail media platform for H-E-B.
Retail media offering from Hy-Vee.
Kaufland’s retail media offering across stores, app, marketplace, and off-site audiences in Europe.
Kroger’s retail media network powered by 84.51°.
Loblaw’s retail media platform in Canada.
Retail media network for Meijer, focused on Midwest shoppers.
Migros' retail media offering for brands, covering on-site sponsored products and in-store inventory in Switzerland.
OXXO and Digital@FEMSA retail media network across Mexico’s convenience footprint.
Majid Al Futtaim retail media network across Carrefour and mall properties in the Middle East.
Retail media and shopper insights platform for REWE and Penny in Germany.
UK grocery retail media and insights platform powered by dunnhumby.
Sainsbury’s retail media and data platform in the UK.
Carrefour-led retail media alliance selling on-site, off-site, and in-store media across Europe and LatAm retailers.
Woolworths’ retail media platform in Australia.
Pharmacy & Health
Pharmacy, health and wellness retail media platforms.
Retail media offering from Boots, leveraging pharmacy and beauty audiences in the UK.
CVS Health’s retail media platform.
RD Saúde retail media brand covering Raia and Drogasil pharmacies in Brazil.
A.S. Watson's retail media offering across its health and beauty banners in Asia and Europe.
Health-powered retail media platform from TerryWhite Chemmart across Australian pharmacies.
Walgreens’ retail media and advertising solutions.
Specialty Retail
Specialty and category-focused retail media platforms.
Seller ads on the 11st marketplace in South Korea.
Self-serve sponsored product ads on the Ably fashion marketplace in South Korea.
Cross-retailer app ad network that sells one buy across Japanese retailer apps.
Academy Sports + Outdoors retail media network across stores, site, app, and off-site.
Ace Hardware retail media network for DIY and home audiences across digital and store channels.
First-party media network that sells one campaign across a multi-retailer U.S. convenience footprint.
Best Buy’s retail media platform for consumer electronics.
FamilyMart in-store retail media network in Japan, booked through Gate One.
Japan 7-Eleven retail media network covering in-store digital signage, register ads, and app banners.
Circle K’s convenience and fuel retail media network across pump, in-store, and digital channels.
Dollar General’s full-funnel retail media network across 21,000+ U.S. stores.
Pet retail media on Chewy, including sponsored products, off-site, and CTV.
Retail media advertising for Casas Bahia marketplace sellers and brands in Brazil.
DOUGLAS' retail media offering for beauty brands, covering on-site, in-store and self-serve buying across Europe.
Dick’s Sporting Goods retail media platform.
Simon Property Group’s place-based commerce media network across 200+ malls and destinations.
OBI Advertising retail media for the European DIY retailer.
The Home Depot’s retail media network for home improvement shoppers and Pros.
Nordstrom’s on-site and off-site retail media program for brand partners.
Consumer-electronics retail media across MediaMarkt and Saturn stores in Europe.
Retail media network for Macy’s and Bloomingdale’s, spanning on-site, off-site, and email.
Bunnings retail media network in Australia. Separate from Wesfarmers OneReach, which still has no advertiser page.
7-Eleven US retail media network for immediate-consumption shoppers across stores, pumps, app, and off-site.
Gas Station TV place-based retail media at fuel pumps and convenience locations across the United States.
THE ICONIC brand partnerships and retail media offering in Australia and New Zealand.
Kohl’s retail media network, with self-serve sponsored products and managed on-site, email and off-site media.
Lowe’s retail media platform.
Petco’s retail media network for pet brands, with sponsored products and display on Petco.com plus off-site ads.
Japan convenience retail media platform tied to Lawson Vision, operated by Quinta.
In-store screen network for independent retailers in the United States.
Sephora’s full-funnel beauty retail media offering across search, display, social, and CTV.
On-site ads on SSG.COM, the Shinsegae online mall.
Office-supplies retail media across staples.com and off-site using Staples shopper data.
Ulta Beauty’s retail media platform.
Wayfair’s retail media platform for home goods.
Zalando’s retail media unit for fashion and lifestyle brands across European markets.
Unibail-Rodamco-Westfield’s mall media network for brands buying audiences across Westfield destinations.
In-store retail media and analytics for traditional-trade stores across Latin America.
Delivery & On-Demand
Retail media platforms focused on delivery, marketplace and on-demand commerce.
Quick-commerce ads on the Blinkit app, sold through Brand Central.
DoorDash’s advertising and retail media platform.
Instant-commerce retail media from Gopuff, with on-site sponsored placements and off-site via CitrusAd / Epsilon.
Grab's ad business across its Southeast Asian superapp: food, mart, rides and payments.
iFood’s advertising platform for brands buying media around Brazilian food delivery.
Retail media across the Instacart marketplace and partner network.
Rappi’s super-app retail media network across nine Latin American countries.
UK convenience-store delivery media: in-app placements plus Connect, which runs brand campaigns across independent retailer social pages.
Uber’s advertising and retail media solutions.
Technology Platforms
Technology platforms that underpin and enable many retail media networks, plus the main commerce media management tools brands and agencies use.
Ad Serving & On-site Platforms
Retail media technology platform used by many grocery and retail networks.
Commerce media platform that powers retail media solutions for many retailers.
Omnichannel retail media platform for retailers, marketplaces and brands, covering on-site, off-site and in-store inventory.
API-first retail media infrastructure and ad server for custom platform builds.
Full-stack retail media technology platform for monetization and campaign management.
Retail media management platform for omnichannel retailers to run vendor and brand marketing across on-site, off-site, and in-store channels.
Retail media solution designed for marketplace-focused retailers.
AI-native retail media platform sold to retailers and marketplaces for on-site sponsored ads.
Composable omnichannel retail media operating system for retailers and marketplaces.
Modular on-site ad server and mediation layer for retailer media networks, including open demand connections.
MENA retail media ad platform for sponsored products and brands, including digital inventory for Precision Media in KSA and Egypt.
Instacart's retail media technology for other retailers, covering their own e-commerce sites and in-store surfaces.
API-first sponsored products and auction platform for retail media.
Commerce Media Management
Omnichannel retail media platform for VTEX retailers, including sponsored products and on-site ads.
Salesforce-native retail media operations and revenue platform for planning, trafficking, and billing.
AI-powered retail media and commerce platform for multi-retailer campaign management.
Retail media and commerce management platform used by brands and agencies.
Travel audience platform for commerce media, aggregating booking behaviour across 20+ global travel platforms.
Commerce Media Operating System for managing retail media across 100+ retailers.
Commerce media operating system from SMG for planning, activating, and measuring retail media across retailer networks.
Independent retail media orchestration platform for planning, activating and predicting campaign effectiveness.
Modular retail media technology built for travel retailers, airlines, and OTAs.
Omnichannel commerce media platform for retail media, search, and social.
Retail media orchestration platform that connects on-site, off-site, and in-store workflows for enterprise retailers.
Retail media platform connecting merchant and media data for planning and execution across onsite, offsite, in-store, and CRM.
Data Collaboration & Clean Rooms
Privacy-safe data collaboration and clean room platform designed for publishers and media owners.
Leading identity and clean room platform for privacy-safe data collaboration across the advertising ecosystem.
Privacy-first data collaboration platform using a non-movement architecture for secure multi-party analysis.
Clean room collaboration inside the Databricks Data Intelligence Platform for privacy-safe retailer and brand matching.
Confidential computing clean room platform focused on highly secure multi-party data collaboration.
Native clean room capabilities within the Snowflake Data Cloud for privacy-safe collaboration.
Amazon Web Services clean room solution for privacy-preserving multi-party data analysis.
In-store / DOOH Technology
On-screen monetization and programmatic SSP for in-store and digital-out-of-home retail media.
In-store retail media platform for digital screens, campaign delivery, and checkout-linked measurement in grocery and retail.
In-store retail media platform focused on digital screens.
Perion’s DOOH stack (formerly Hivestack). Brand retired into Perion One in February 2025.
Connected media platform for in-store retail media and digital out-of-home, spanning inventory, programmatic delivery, and audience measurement.
Digital signage platform with Ad Booker for managing in-store retail media across large screen networks.
Audience measurement and campaign-optimisation platform for in-store retail media and DOOH networks.
In-store and digital-out-of-home technology platform for retail media.
Programmatic digital out-of-home (DOOH) platform widely used for retail and place-based media.
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